Hruschka, H., Heimel, J.P., Natter, M., Taudes, A.. 1997. Using Neural Networks to Analyse Brand Choice in Marketing Research. Proceedings of the VIII International Symposium on Applied Stochastic Models and Data Analysis: The Ins and Outs of Solving Real Problems, June 11-14, 1997, Anacapri, Italia
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Contribution to conference proceedings |
| Language | English |
| Title | Using Neural Networks to Analyse Brand Choice in Marketing Research |
| Year | 1997 |
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- People
- Natter, Martin (Former researcher)
- Taudes, Alfred (Details)