Quotation Hruschka, H., Heimel, J.P., Natter, M., Taudes, A.. 1997. Connectionist and Logit Models of Brand Choice. Proceedings of 26th EMAC Conference, Warwick Business School, 20-23 May 1997


RIS


BibTeX

Tags

Press 'enter' for creating the tag

Publication's profile

Status of publication Published
Affiliation WU
Type of publication Contribution to conference proceedings
Language English
Title Connectionist and Logit Models of Brand Choice
Year 1997

Associations

People
Natter, Martin (Former researcher)
Taudes, Alfred (Details)
Google Scholar: Search