Quotation Mazanec, Josef A.. 1974. Werbewirtschaftliche Partialmodelle. Werbepolitik, S. 27-69, hrsg. v. F. Swoboda, Wien


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Status of publication Published
Affiliation WU
Type of publication Journal article
Title Werbewirtschaftliche Partialmodelle
Year 1974

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Mazanec, Josef (Details)
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