Quotation Schlegelmilch, Bodo B., Götze, Elisabeth. 1999. Marketing-Ethik am Beginn des 2. Jahrtausends. Marketing Zeitschrift für Forschung und Praxis, 21, 1, 25-37


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Publication's profile

Status of publication Published
Affiliation WU
Type of publication Journal article
Journal Marketing. ZFP - Journal of Research and Management (früher: Zeitschrift für Forschung und Praxis (Marketing ZFP)
WU-Journal-Rating new MAR-C, STRAT-C
Language German
Title Marketing-Ethik am Beginn des 2. Jahrtausends
Year 1999
Reviewed? Y

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People
Schlegelmilch, Bodo B. (Details)
Götze, Elisabeth (Details)
Organization
Advertisitng and Market Research (Former organization)
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