Quotation Bookhagen, Andrea, Sperber, Sonja. 2017. Kundenintegration in den Entwicklungsprozess von Produktinnovationen. AfM - PraxisWissen Marketing. 01 21-37.


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Publication's profile

Status of publication Published
Affiliation External
Type of publication Journal article
Journal AfM - PraxisWissen Marketing
Language German
Title Kundenintegration in den Entwicklungsprozess von Produktinnovationen.
Volume 01
Year 2017
Page from 21
Page to 37
Reviewed? Y
DOI 10.15459/95451.9
Open Access N

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Sperber, Sonja (Details)
External
Bookhagen, Andrea (MBS Munich Business School, Germany)
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