Mazanec, Josef, Reutterer, Thomas. 2022. Tourism Marketing. In: Encyclopedia of Tourism. 2nd. edition. Hrsg. J. and H. Xiao, 1053-1053. Jafari: Springer.
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| Status of publication | Published |
|---|---|
| Affiliation | WU |
| Type of publication | Chapter in edited volume |
| Language | English |
| Title | Tourism Marketing |
| Title of whole publication | Encyclopedia of Tourism. 2nd. edition. |
| Editor | J. and H. Xiao |
| Page from | 1053 |
| Page to | 1053 |
| Location | Jafari |
| Publisher | Springer |
| Year | 2022 |
| URL | https://link.springer.com/referencework/10.1007/978-3-319-01384-8 |
| ISBN | 978-3-319-01384-8 |
| Open Access | N |
Associations
- People
- Mazanec, Josef (Details)
- Reutterer, Thomas (Details)
- Organization
- Institute for Marketing and Customer Analytics IN (Details)
- Research areas (ÖSTAT Classification 'Statistik Austria')
- 5320 Marketing (Details)