Evaluation and Relaunch of the Leitbild of Burgenland Tourism

Type Expert Study

Funding Bodies
  • Burgenland Tourism

Duration July 1, 2010 - Dec. 31, 2010

  • Institute for Marketing and Customer Analytics IN (Details)


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  • Sovis, Wolfgang (Former researcher) Project Head

Abstract (German)

Evaluierung des Leitbild für den Burgenland Tourismus 2005 - 2010 und Relaunch des Leitbilds für 2010 - 2015
Entwicklung eines Evaluierungsinstruments für die Leitbildentwicklung

Abstract (English)

Evaluation of the Strategic Vision for Tourism Burgenland 2005 - 2010 and
Relaunch of the Strategic Vision for Tourism Burgenland 2010 - 2015,
Development of an evaluation instrument for the strategic vision


  • MODUL Research GmbH - Austria www.modul.ac.at
  • Dr. Wolfgang Sovis, CMC, Consulting - Austria