Dynamic Packaging

Type Research Project

Funding Bodies

Duration Oct. 1, 2006 - March 31, 2008

  • Institute for Marketing and Customer Analytics IN (Details)
  • Research Institute for Supply Chain Management FI (Details)

Tags

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  • Buchta, Christian (Former researcher) Project Head
  • Wöckl, Jürgen (Details)
 

Abstract (German)

Entwicklung und Test des PRototypen eines lernenden Recommender-Systems zur Reiseberatung als Vorstufe zu Dynamic-Packaging-Lösungen

Abstract (English)

Construct and test a travel recommender system prototype capable of learning as a necessary component for dynamic packaging services

Publications

Research report, expert opinion

2007 Buchta, Christian, Mazanec, Josef, Wöckl, Jürgen. 2007. Exploring Tourists' Product Bundling Behavior as a Prerequisite for Automated Travel Recommendation and Dynamic Packaging. Vienna: Institute for Tourism and Leisure Studies, WU Wien. (Details)
  Jestl, Thomas, Mazanec, Josef, Wöckl, Jürgen. 2007. Pilot Study on the Usability Analysis of Dynamic Packaging Portals on the Internet. Vienna: Institute for Tourism and Leisure Studies, WU Wien. (Details)