2017 Kokkoris, Michail, Baumeister, Roy , Kühnen, Ulrich. 2017. Free to choose: Belief in free will and indecisiveness. In NA - Advances in Consumer Research Volume 45, Hrsg. Ayelet Gneezy, Vlad Griskevicius, Patti Williams, 00-00. San Diego: Association for Consumer Research. (Details)
  Li, Shaobo , Kokkoris, Michail, Savani, Krishna. 2017. How Beliefs about the Universal Potential for Ideal Body Weight Influence Fairness Perceptions of Price Discrimination. In NA - Advances in Consumer Research Volume 45, Hrsg. Ayelet Gneezy, Vlad Griskevicius, Patti Williams, 00-00. San Diego: Association for Consumer Research. (Details)
  Kokkoris, Michail, Hoelzl, Erik, Alós-Ferrer, Carlos. 2017. Losing self-control but finding myself: Authenticity and choice satisfaction in self-control conflicts. In La Londe 44th International Research Conference in Marketing Communications and Consumer Behavior, Hrsg. Tina M. Lowrey and Mario Pandelaere, 30-30. La Londe, France: None. (Details)
  Kokkoris, Michail, Hoelzl, Erik, Alós-Ferrer, Carlos. 2017. Self-controlled but Not Myself: When Restraint versus Indulgence Undermines Consumers’ Authenticity and Decision Satisfaction. In NA - Advances in Consumer Research Volume 45, Hrsg. Ayelet Gneezy, Vlad Griskevicius, Patti Williams, 00-00. San Diego: Association for Consumer Research. (Details)
2016 Kokkoris, Michail, Savani, Krishna. 2016. Consumer discrimination: How a choice mindset influences fairness perceptions of insurance premiums. In NA - Advances in Consumer Research Volume 44 , Hrsg. Page Moreau and Stefano Puntoni, 743-743. Duluth, MN: Association for Consumer Research. (Details)
  Kokkoris, Michail, Sedikides, Constantine, Kühnen, Ulrich. 2016. Do consumer choices make us narcissists? The role of self-referencing and self-affirmation. In NA - Advances in Consumer Research 44, Hrsg. Page Moreau and Stefano Puntoni, 744-744. Duluth, MN: Association for Consumer Research. (Details)
2015 Ceschi, Andrea, Dorofeeva, Ksenia, Sartori, Riccardo, Dickert, Stephan, Scalco, Andrea. 2015. A Simulation of Householders Recycling Attitudes Based on the Theory of Planned Behavior. In Trends in Practical Applications of Agents, Multi-Agent Systems and Sustainability: Advances in Intelligent Systems and Computing, Hrsg. Bajo et al, 177-184. Switzerland: Springer. (Details)
  Ceschi, Andrea, Scalco, Andrea, Dickert, Stephan, Sartori, Riccardo. 2015. Compassion and Prosocial Behavior. Is it Possible to Simulate them Virtually?. In Trends in Practical Applications of Agents, Multi-Agent Systems and Sustainability: Advances in Intelligent Systems and Computing., Hrsg. Bajo et al, 207-214. Switzerland: Springer. (Details)
  Gineikiene, Justina, Schlegelmilch, Bodo B., Ruzeviciute, Ruta. 2015. Healthiness by Default in Domestic and Foreign Food Products Choices. In Proceedings of the 44th European Marketing Academy, Hrsg. European Marketing Academy, 10-15. Leuven: None. (Details)
2014 Füller, Johann and Hutter, Katja and Hautz, Julia and Thürridl, Carina. 2014. Don't mess with the crowd! The emergence and management of crowdsourcing disasters. In Academy of Management Annual Meeting Proceedings , Hrsg. Academy of Management, S. 15432-15432. Philadelphia, PA: None. (Details)
2012 Stangl, Brigitte, Kastner, Margit, Felicitas, Polsterer. 2012. Social Virtual Worlds' Success Factors: Four Studies' Insights for the Tourism Supply and Demand Side. In Proceedings of the 45th Hawaii International Conference on System Sciences (HICSS-45), Hrsg. IEEE Computer Society's Conference Publishing Services, 1-10. Maui, Hawaii: IEEE. (Details)
  Keusch, Florian. 2012. The influence of social desirability on data quality in face-to-face and web surveys. In GOR 12. Proceedings 14th General Online Research, Hrsg. Kaczmirek, L., Irmer, C., Hellwig, O., Taddicken, M., Welker, M., 59-59. Mannheim: DGOF. (Details)
2011 Secka, Marion. 2011. CSR-Communication: The Influence of Fit and Medium on Brand Image. In Symposium Proceedings, Hrsg. Rayman-Bacchus, Lez, xx-xx. London: (Details)
  Keusch, Florian. 2011. Does the direction of rating scales influence response behavior in web surveys?. In Bringing together survey researchers in Europe. Proceedings of the 4th Conference of the European Survey Research Association, Hrsg. ESRA, Universite de Lausanne, 179-180. Lausanne: ESRA. (Details)
  Kastner, Margit, Stangl, Brigitte. 2011. (Dis-)Satisfiers for e-Learning User Interfaces. In Proceedings of the International Conference on Information Systems (ICIS 2011), Hrsg. ICIS, 1-19. Shanghai, China: AIS Association for Information Systems. open access (Details)
  Keusch, Florian, Mayerhofer, Wolfgang. 2011. Online panels in marketing research: Who participates and why?. In 8th CIRCLE Internationale Conference for Marketing, Management, Finance, Consumer Behaviour, Tourism and Retailing Research. Book of Abstracts, Hrsg. Vignali, G., Vignali, C., Vranesevic, T., 127-127. Zagreb: Faculty of Economics and Business, University of Zagreb, Croatia. (Details)
  Keusch, Florian. 2011. The influence of personality traits and motives for joining on participation behavior in online panels. In GOR 11. Proceedings 13th General Online Research, Hrsg. Taddicken, M., Welker, M., Geißler, H., Kaczmirek, L., 46-46. Düsseldorf: DGOF. (Details)
  Keusch, Florian. 2011. The influence of the direction of Likert-type scales in web surveys in different respondent groups. In GOR 11. Proceedings 13th General Online Research, Hrsg. Taddicken, M., Welker, M., Geißler, H., Kaczmirek, L., 47-47. Düsseldorf: DGOF. (Details)
  Kastner, Margit, Stangl, Brigitte. 2011. Mapping Learning Aids and Introducing Learning Styles as a Moderator. In Proceedings of the 44th Hawaii International Conference on System Sciences (HICSS-44), Hrsg. IEEE Computer Society’s Conference Publishing Services, 1-10. Kauai, Hawaii: IEEE. (Details)
  Kastner, Margit and Stangl, Barbara. 2011. Multiple Choice and Constructed Response Tests: Do Test Format and Scoring Matter? In Procedia Social and Behavioral Science, Vol. 12, Hrsg. Zafer Bekirogullari, 263-273. Cyprus: Elsevier. open access (Details)
2010 Kastner, Margit. 2010. Implications of Learning Behavior. An Investigation of Continuous Learning Processes. In ICERI 2010 (International Conference of Education, Research and Innovation), Hrsg. L. Gómez Chova, D. Martí Delenguer, I. Candel Torres, 2247-2257. Madrid (Spain): International Association of Technology, Education and Development (IATED). (Details)
  Secka, Marion. 2010. CSR and communication: How to Communicate Corporate Social Responsibility. In CSR and Global Governance, Hrsg. Güler Aras, David Crowther, Kristijan Krkač, 764-774. Zagreb, Kroatien: (Details)
  Keusch, Florian, Mayerhofer, Wolfgang, Jungreithmaier, Silke, Weilbuchner, Nicole, Führer, Roland, Kling, Herbert. 2010. Can a professional questionnaire layout make up for a boring topic? The moderating role of topic interest in the relationship between questionnaire layout, response rate, and data quality in online access panels. In GOR 10. Proceedings 12th General Online Research Conference, Hrsg. Welker, M., Geißler, H., Kaczmirek, L., Wenzel, O., 52-52. Pforzheim: DGOF. (Details)
  Keusch, Florian, Mayerhofer, Wolfgang, Jungreithmaier, Silke. 2010. The personality of online panel members: Moneygrubbing mercenaries or valuable respondents?. In New directions - New insights. Proceedings Fourth German-French-Austrian Conference on Quantitative Marketing, Hrsg. Garaus, M., Weitzl, W., Wolfsteiner, E., Zimprich, M., 41-41. Wien: GFA. (Details)
2009 Furtmüller, Gerhard, Kastner, Margit, Zihr, Georg. 2009. Individualisierte Übungsbeispiele. In FNMA-Tagungsband 18: eBologna 2010 und darüber hinaus: Kompetenzorientierung – Studierendenzentrierung – Open Content und Standards, Hrsg. Verein „Forum Neue Medien in der Lehre Austria (fnm-austria)“, 30-38. Graz: -. (Details)
  Keusch, Florian, Kurz, Helmut, Penzkofer, Peter. 2009. Increasing response rates in list based samples. In See more - Do more - Get more. Proceedings 11th General Online Research Conference, Hrsg. Welker, M., Geißler, H., Kaczmirek, L., Wenzel, O., 84-84. Wien: DGOF. (Details)
2008 Dabic, Marina. 2008. Variables Driving the Amount of Customized Product Features Chosen by a Consumer in the Car Market. In European Advances in Consumer Research Vol. 8, Hrsg. Borghini, St.; McGrath, M.A.; Otnes, C.C., 274-277. Milan, Italy: Association for Consumer Research. (Details)
2005 Zednik, A., Strebinger, A.. 2005. Marken-Modelle der Praxis: Typologisierung und Positionierung des Modellsangebots von Beratern, Agenturen und Marktforschungsinstituten. Elektronische Proceedings des Wissenschaftlichen Markentags 2005 (Details)
2004 Schweiger, G., Strebinger, A., Baumgarth, C., Langner, T., Esch, F.-R., Völckner, F., Dabic, M.. 2004. Empirische Untersuchungen zur Gestaltung von Markenarchitektur und zur Realisierung von Markenstrategien im Rahmen der Verpackungs- und Kommunikationsgestaltung. In: Schneider, U., Steiner, P. (Hrsg.): Betriebswirtschaftslehre und gesellschaftliche Verantwortung: Proceedings zur 66. Wissenschaftlichen Jahrestagung des Verbands der Hochschullehrer für Betriebswirtschaft, Graz, Karl Franzens-Universität (Details)
  Strebinger, A.. 2004. How Brands Guide Innovation - and leave room for the Schumpeterian entrepreneur (extended abstract). Advances in Consumer Research (Details)
  Strebinger, A., Treiblmaier, H.. 2004. L¿effet du e-commerce entre entreprises et consommateurs sur la structure de l¿organisation, l¿architecture de marques, la structure IT et sur leurs relations. Actes de la 2ème Journée de Recherche AFM-IRG "Les Marques", Association Francaise de Marketing, Paris (Details)
  Strebinger, A.. 2004. Strategic Brand Concept and Brand Architecture Strategy - A Proposed Model. Advances in Consumer Research, 31, 656-661 (Details)
2003 Dolnicar, Sara, Otter, Thomas. 2003. Which Hotel Attributes Matter? A Review of Previous and a Framework for Future Research. In: Griffin, T., Harris, R. (eds.): Proceedings of the 9th Annual Conference of the Asia Pacific Tourism Association (APTA), vol. 1, 176-188, Sydney: University of Technology Sydney (Details)
2002 Strebinger, Andreas. 2002. B.A.S.E. - A Brand-Architecture Strategy Explorer. Proceedings of the European Applied Business Research Conference 2002, Littleton (CO): Western Academic Press, Art. # 133 (Details)
2001 Strebinger, Andreas, Otter, Thomas. 2001. Double Heterogeneity in Brand Consciousness. In: Scott, Adrian J. (Hrsg.): Environment and Wellbeing, Conference Proceedings of the XXVI Colloquium on Research in Economic Psychology, Bath (UK), 290-293 (Details)
  Strebinger, Andreas. 2001. Extending Dual-Process Models: The Cascades Model. In: Gröppel-Klein, Andrea, Esch, Franz-Rudolf (Hrsg.): European Advances in Consumer Research. (Details)
2000 Strebinger, Andreas. 2000. Dual-Process Models: Overview, Critical Assessment and Further Development. In: Hölzl, Erik (ed.): Proceedings of the XXV Annual Colloquium on Research of Economic Psychology and SABE 2000 Conference, Wien, 425-429 (Details)
  Strebinger, Andreas, Hoffmann, Sabine, Otter, Thomas, Schweiger, Günter. 2000. Verbal Versus Pictorial Stimuli in Coinjoint Analysis: The Moderating Effect of Involvement and Hemisphericity. In: Gundlach, Gregory T., Murphy, Patrick E. (eds.): Enhancing Knowledge Development in Marketing, 2000 AMA Educators Proceedings, Vol. 11, 182-188, Chicago: American Marketing Association (Details)