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Azra Bayraktar

Dr. Azra Bayraktar
Telephone:
+43 1 31336 5134
Email:
Contact information and photo taken from and editable at WU Directory.

Affiliation

CV

since 2021
Senior lecturer prae doc.

Researcher Identifier

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Awards and Honors

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Classifications

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Expertise

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Activities

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Publications

Chapter in edited volume

2020 Bayraktar, Azra. 2020. Digitalisierung in der Betriebswirtschaft. In: Digitalisierung und Transformation des kundenzentrierten Marketings mit Datenmanagement, Hrsg. Pernsteiner: Schöning; Sümer Gögüs, 37-62. Wien: Linde Verlag. (Details)

eBook/chapter in eBook

2018 Bayraktar, Azra. 2018. Corporate Social Responsibility for Valorization of Cultural Organizations. Effects of Corporate Cultural Responsibility on a Company's Financial Performance and Brand Image and Brand Image: An Example of Turkish Oil Company Opet A.S. Maria de Pilar Munoz Duenas, Lucia Aiello, Rosaria Cabrita, Mauro Gatti. USA: IGI Publishing. https://www.igi-global.com/chapter/effect-of-corporate-cultural-responsibility-on-a-companys-financial-performance-and-brand-image/197934 (Details)

Projects

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